Viral loop : the power of pass-it-on
Penenberg, Adam L.2009
Book
This is a ground-breaking, agenda-setting book that reveals the business model that has propelled the likes of YouTube, Google, Facebook and MySpace to global success.
Main title:
Viral loop : the power of pass-it-on / Adam L. Penenberg.
Author:
Imprint:
London : Sceptre, 2009.
Collation:
ix, 274 p. : ill. ; 22 cm.
Notes:
Includes bibliographical references and index.
ISBN:
9780340918678 (pbk)0340918675 (pbk)
Dewey class:
659.1'33659.133659.133PEN
Language:
English
BRN:
420846